Pin it
Latest News

Get Party Perfect Skin In 3 Easy Steps

It’s time to dust off your LBD and get your glam on as we say hello to party season! The perfect accessory for your Christmas party outfit? A skin-loving glow, of course! And guess what? We’ve got you covered. Whether you’ve got a couple of low-key festi...

Vita Liberata Cruelty Free and Vegan Pin it
Latest News

Is Vita Liberata Cruelty Free?

It’s a question we’re often asked: Is Vita Liberata cruelty free? Yes! We’re proud to be cruelty free brand – we have not and never will test on animals. Not only are we animal friendly, our products are also vegetarian and vegan, as well as being ...

Pin it
Latest News

The Victoria’s Secret Angels Glow In Vita Liberata at the Victoria’s Secret Fashion Show 2017

The Angels are back… and preparation is well underway for the most glamorous, and extravagant, pink carpet catwalk show of the year – the Victoria’s Secret Fashion Show 2017! The Victoria’s Secret models will be taking to the runway to present bran...

Pin it
About Us

About Us

Alyson Hogg – founder and CEO of Vita Liberata established the brand in 2003, and since then she has been the inspiration behind the brand’s phenomenal success. In 2007, Alyson chose to focus specifically on tanning products, taking an entirely new approach to the industr...

Pin it
Latest News

Try These Top Tips for Glowing Skin This Winter

As the winter nights draw in, the battle for glowing, healthy skin is officially on! The colder months can be harsh on your skin, making it more important than ever to choose hydration-boosting products that care for your whole body. Vita Liberata self tanners promise to ...

Pin it
AwardsBeautyLatest News

pHenomenal Tan Makes It On To Glamour’s Beauty Power List 2017

All hail pHenomenal 2-3 Week Tan Lotion! Our groundbreaking technologies allowed us to formulate the world’s longest lasting tan when we launched this product 5 years ago – it’s won multiple awards since and remains to be our no.1 best selling self tan. ...

Pin it
AwardsBeauty

Body Blur Instant HD Skin Finish Wins Allure Best Of Beauty Award 2017!

Body Blur Instant HD Skin Finish has been steadily gaining a cult following since its launch last year – and now this must-have beauty product has won a renowned Allure Best of Beauty Award 2017! We know how much our customers love Body Blur and so we’re delig...

Pin it
BeautyFashionTanning Tips

This Season’s Hottest Fashion Week Trend? HD Skin!

Are you ready to meet the future skin trend fresh from Fashion Weeks around the world? Get ready to see HD Skin everywhere. September sees the return of Fashion Week in New York, London, Milan & Paris… so what is this season’s hottest beauty trend? HD Skin...

Pin it
Latest News

Hailee Steinfeld GLOWS in Vita Liberata Body Blur!

Singer and actress Hailee Steinfeld hit MTV’s Video Music Awards red carpet this weekend, in a flawless Vita Liberata skin finish! Hailee’s Makeup artist, Vincent Oquendo, knows the importance of finishing a red carpet look with perfect skin – “Kno...

Pin it
Beauty

Your Morning Beauty Routine with Aquis and Vita Liberata

No time to wash your hair AND tan as a part of your morning beauty routine? Think again… We’ve teamed up Aquis, specialists in efficient hair care, to help you achieve healthy hair and glowing skin in 6 easy steps! The experts at Aquis believe that how you dry...